Blue eye makeup got such a bad rap in the 80′s that most women tossed their blue hues away and never looked back. It’s a shame too, because the shade range and intensity levels aren’t what they were, they’re now much more wearable in every sense.

Kate Hudson beautifully demonstrates how adding just a pop of blue can brighten up your whole face. Look for Rimmel London’s Kajal Pencil in Cool Blue, a crystal lake blue that smoothes on, and gives just the right flash of color you’re looking for.

Rimmel London Soft Kohl Kajal Eye Pencil in Cool Blue