New Hair Technology with L’Oreal, Logics Color DNA, and Profound Beauty

L’Oreal Paris has brought sulfate-free, gentle hair care to the masses with their new EverPure line which is 100% vegan and derived from natural cleansing sources. Here’s the info on the line and their full product lineup.

I’ve been using the Hydrating Shampoo and Conditioner which are nice and lightweight, they hydrate without coating the hair for smooth results. $7

Get volume without the sticky mess with Logics Color DNA Aerial Liquid Volume. Traditional products that pump up your hair are in mousse form that can create a sticky, gummy mess. Logics delivers the goods in a weightless serum containing vitamin e, UV filter, and beautiful volume that’s just right. $20

A personalized hair care routine is just a few clicks away with Profound Beauty and their mix-and-match collection of products for every hair type. Check out their Atmosphere collection designed to make your hair behave like it lived somewhere else. Tropical Dew gives shiny curls without frizz, Arctic Chill creates a sleek look with icy shine, and Desert Sand provides texture and semi-matte separation.

Their Frizz Zero line is meant for all hair types to tame frizz and let the shine come through. $30


  1. Thanks for this post! I’m all for taming frizz and having healthy hair! I’ve found some good info on Salon Hive and they have great products that the pros use. I love their titanium blue shears!

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