L’Oreal True Match Foundation

Not since high school have I used a drugstore brand foundation. But here I am. 32 and love, love, loving L’Oreal True Match.

First, you’ll find your shade right off the bat so you won’t be wasting money, stuck with one that doesn’t work. Attached to the display are their 24 shades represented by color swatches on a clear plastic card, so when you hold it up to your skin, the correct shade will disappear. Not that it has to be exact, which is the whole point of why this foundation is so cool.

L’Oreal’s Precise Match technology turns a color that might be just a little off into one that melts undetected into the skin also matching its texture so you see beautifully even skin- not makeup. Their formula is great for all ages and skin types since it’s free of oil, fragrance, and fillers with a just-right amount of SPF 17.

I reached for True Match when I would’ve otherwise grabbed my Jane Iredale mineral makeup just because my face was so flakey from the Retin-A I’ve been using, and liquid makeup always makes imperfections look even worse. True Match blended into my dry patches and disguised my redness for seamless coverage that looked natural, and stayed on throughout the day, even without setting powder.

$10, 24 Shades, Available at Drugstore.com, and Drugstores Nationwide

L’Oreal True Match Foundation

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L’Oreal HIP Color Presso

When it comes to L’Oreal and their line of high intensity pigments- that’s HIP to you and me- you can pretty much guarantee a home run.

10 gloss duos rest in separate chambers waiting to be squeezed out of this cleverly packaged lip system and applied either blended together or separately. You’ll find the color combinations perfectly complimented- if you like one, you’ll love the other. The gloss feel is silky and creamy and they smell like vanilla cake- any gloss lovers dream.

2 Shades $13, Drugstore.com, Most Drugstores Nationwide

L’Oreal HIP Color Presso

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L’Oreal HiP Kohl Eyeliner

For the women who love the look of eyeliner, but don’t trust themselves to apply it- this is for you. L’Oreal delivers another innovative product at a great value with their HiP Kohl Eyeliner. This pointed, firm, felt-tipped applicator allows you to easily control the right amount of this ultra fine kohl powder as fine or as thick as you like. Since it isn’t liquid, there is a lot of forgiveness so a steady hand isn’t required. Use the tip for a thin, precision look, or smudge it over your lids using the side of the wand for a rocker-glam eye.

One minor caveat to the product is the potential for ‘fallout’ which are the tiny specks of product that can fall from the applicator onto your cheeks- It’s to be expected with the wand/kohl powder combo and isn’t a huge deal. Just shake the wand over the sink to release the excess before application.

6 Shades, $13, Drugstores worldwide, Drugstore.com

FYI if you love L’Oreal HiP shadow duos- they’re buy one get one (BOGO) HERE

L’Oreal HiP Kohl Eyeliner

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New Hair Technology with L’Oreal, Logics Color DNA, and Profound Beauty

L’Oreal Paris has brought sulfate-free, gentle hair care to the masses with their new EverPure line which is 100% vegan and derived from natural cleansing sources. Here’s the info on the line and their full product lineup.

I’ve been using the Hydrating Shampoo and Conditioner which are nice and lightweight, they hydrate without coating the hair for smooth results. $7

Get volume without the sticky mess with Logics Color DNA Aerial Liquid Volume. Traditional products that pump up your hair are in mousse form that can create a sticky, gummy mess. Logics delivers the goods in a weightless serum containing vitamin e, UV filter, and beautiful volume that’s just right. $20

A personalized hair care routine is just a few clicks away with Profound Beauty and their mix-and-match collection of products for every hair type. Check out their Atmosphere collection designed to make your hair behave like it lived somewhere else. Tropical Dew gives shiny curls without frizz, Arctic Chill creates a sleek look with icy shine, and Desert Sand provides texture and semi-matte separation.

Their Frizz Zero line is meant for all hair types to tame frizz and let the shine come through. $30

L’Oreal Infallible LipColour

Apply it once a day, and it will last through it all. L’Oreal’s 2 step Infallible LipColour delivers 16 hour staying power and comes in 18 shades.

First, apply the color and let it set for about 2 minutes, next apply the top coat to add shine and seal the color in for a whopping 16 hours. The packaging keeps both the lipstick and top coat in place, and the container itself is a mirror.

I actually forgot I applied it and was surprised to see it still on in perfect condition after a long day, great for those who like having color on their lips without the continuos hassle of re-application.

L’Oreal Infallible LipColour

L’Oreal HIP Jelly Balm

There’s always room for a new gloss, especially when it’s as addicting as L’Oreal’s Jelly Balm and only $8. Their HIP line, (high intensity pigments) specializes in bold, high performing shades that are as afordable as they are intense.

This pocket-perfect balm is a nice escape from chapsticks with a just-right blend of color with shine. All of the shades are pretty, but I like Delectable (shown), a nice escape from the ho-hum pinks and nudes we all have way too many of already.

L’Oreal HIP Jelly Balm